Plano de negócios voltado a transferência de tecnologia da UTFPR-MD

Abstract

This study aimed to diagnose the Technology Transfer process at the Federal University of Technology – Paraná, Medianeira Campus, and to propose strategic actions aimed at enhancing the value and commercialization of its Intellectual Property assets. The research is characterized as descriptive, with a mixed-methods approach, integrating qualitative and quantitative procedures based on primary and secondary data. Methodologically, the study comprised the following stages: identification and characterization of the campus’s Intellectual Property assets; analysis of the institutional Technology Transfer process; prospecting and comparative analysis of business models applicable to Scientific, Technological, and Innovation Institutions; and the proposal of strategic actions to strengthen Technology Transfer within the institutional context analyzed. Data collection involved documentary research in institutional databases, records from the National Institute of Industrial Property (INPI), and interaction with inventor faculty members. The results show that the Intellectual Property assets of UTFPR – Medianeira Campus present significant market potential, although a large portion remains at intermediate levels of technological maturity, requiring structured actions for valuation, prospecting, and closer engagement with the productive sector. Among the assets analyzed, the set of software programs that make up the AgDataBox platform stood out as the technology with the greatest convergence among research, Intellectual Property, and technological maturity, demonstrating high Technology Transfer potential in the AgTech sector. As the final outcome of the study, the proposed actions were consolidated into a Final Technical Report, which systematizes the institutional diagnosis and presents strategic recommendations aimed at improving the Technology Transfer process. In addition, a Business Plan for the AgDataBox technology was developed and used as an applied methodological tool to exemplify the operationalization of the proposed actions in a concrete case. The study contributes to strengthening Intellectual Property management, the culture of innovation, and university–industry interaction, with potential impact on regional development.