Customização da metodologia Scrum para gerenciar modificações de projeto de produto em uma empresa da linha branca

Abstract

Investing in good project management tools has become a strategic concern among companies, especially in dynamic markets such as the white goods market. In this context, agile methodologies such as Scrum have been gaining strength, since their main characteristics are the reduction of bureaucracy, collaboration with customers and employee autonomy. Despite its benefits, there is a deficiency in the definitions of agility and in the practices for adopting the methodology, which can hinder its proper implementation. Thus, the objective of this paper is to propose a customization of the Scrum methodology, including its implementation, in the modification management process of a product project in a white goods company. To this end, a literature review will be conducted on the operational and conceptual details of traditional (PMBOK) and agile (Scrum) management methods, in addition to the methods for implementing Scrum. Aiming at customizing Scrum according to the reality of the company studied, data will be collected according to a modeling method, being portrayed in the form of a flowchart. Next, this flow will serve as a basis for extracting the work packages to be managed and considered in the customization of Scrum. With the Scrum configuration proposed for the company studied, it will be tested in the field to evaluate its performance in managing project modifications.