Projeto gráfico de um aplicativo mobile que visa o fomento do pequeno produtor e da economia local

Abstract

This research presents the partial data of the project entitled “Graphic design of a mobile application that aims to promote small producers and the local economy”, aiming to develop the design of the interfaces of an application to make the connection between the product offer from artisanal manufacturing, family farming and social projects with their demand without the intervention of third parties or large retail chains. For this purpose, a research of an “applied” nature is used, which approaches the problem in a qualitative way. After reviewing the literature on the themes of solidarity economy, user experience, usability concepts, interface design and interaction, an application prototype is designed to interact with consumers and suppliers of products from local producers and small producers. As a result, it is expected to gather evidence favorable to the use of the application as a way of promoting local commerce and the solidarity economy.