Redesign do website de comércio eletrônico loucos por caneca

Abstract

With growth of the internet and the ease of access using laptops, cellphones and tablets, the most of the companies are on the Internet, but often some one of them are the way inappropriately, as is situation of the site Loucos por Caneca. This company kept a page for online sales, but found that did not reach some expectations of customer and did not know the real reason. Because of this came the idea to redesign the entire site to better reach the expectations of customers. The team design made use of the concepts of usability and HCI (Human Computer Interaction) to consider the user at the center of the design to make it more usable and facilitate communication arrangements with the company. The study of user needs was made through research and semantic profile and usability testing. The site redesign sought the most appropriate way to reach what the users need it.