Análise da mão de obra na construção civil em Pato Branco - PR: diagnóstico e estratégias de gestão para reduzir a escassez e rotatividade

Abstract

This study analyzed the use of technology as a strategy to compensate for the shortage and turnover of construction workers in the city of Pato Branco, Paraná. The study sought to identify the profile of the local workforce, the main factors that generate turnover and shortage of professionals, as well as the technologies and practices that can be used by companies to mitigate these effects. The analysis is justified by the increasing difficulty faced by construction companies in maintaining stable and productive teams, which compromises the quality of the services provided. For this investigation, local construction companies and workers were interviewed, which allowed us to outline an overview of working conditions, professionals' perception of professional appreciation, and the management strategies adopted by organizations. The results indicate that most workers work as outsourced workers, and that turnover is directly associated with low wages, lack of professional appreciation, and working conditions. Companies have found increasing use of technologies to optimize processes and increase productivity. However, resistance and difficulties related to people management are still observed. Thus, it is concluded that the use of technologies and other tools plays a relevant role in reducing labor shortages and turnover, as long as it is combined with effective practices of professional development, continuous training and improvement in working conditions. The strategic use of technology, when integrated with humanized management, has the potential to strengthen the sector and ensure greater efficiency and competitiveness for construction companies.