Uma proposta de valorização de designers gráficas brasileiras

Abstract

Throughout history, women’s activities have been restricted by social, political and cultural issues (ALVES, 2017) and many obstacles have had to be overcome over the years. From the consulted literature, it became more evident the whole process of erasure that women suffered in the history of art and design. Based on this context, the objective of this work is to provide greater visibility for Brazilian graphic designers in the period from 1960 to 2000. For this, postcards of selected graphic designers were developed: Bea Feitler, Lygia Pape, Emilie Chamie, Eliane Stephan, Ruth Kedar and Giulia Fagundes. The development of the graphic project was carried out based on the methodology of Bruno Munari, adapted to the purposes of the work, and it was defined that the postcards would have two main elements in their composition: the illustration in vector style and the QR Code that directs for the content of each designer’s biography, available on the website Teoria do Design. As a result, at the end of the project, the developed postcards were printed in high fidelity.