Projeto conceitual e ressignificação do telefone público como meio de comunicação contemporâneo no contexto curitibano

Abstract

The public telephone has been of great importance in the lives of Brazilians for many years, delivering quality services at an affordable price to the population and thus becoming a cultural icon in the city landscape. However, in recent years, this urban furniture has lost relevance, falling into disuse, corresponding to its services not keeping up with the evolution of communication devices, nevertheless, leading this urban furniture to scrapping and vandalism. The present work has as objective the development of a new conceptual product that encompasses the current communication demands. For this development it’s used the methodology of divergence and convergence proposed by Banathy in 1996, integrating points presented in the metaproject for the definition of some parameters and for the development of product alternatives. The IDEO product creation method is used as well, which includes user feedback to improve the final item. Smaller elements found in multidisciplinary works also complements these methodologies, aiming to achieve a more complete and humane result, able to integrate the landscape of Curitiba and offer a quality service.