Um estudo de uso e apropriação das tecnologias de informação e comunicação por agricultores das comunidades do interior Mariópolis - PR

Abstract

This study aimed to understand how rural producers in the municipality of Mariópolis-PR appropriate Information and Communication Technologies (ICTs) in their daily activities. A qualitative field research was conducted with 20 families from different rural communities, using a structured questionnaire as the main instrument. Data analysis was based on theoretical frameworks related to rural development, digital inclusion, and agriculture 4.0 and 5.0. The findings revealed that while all interviewed households have internet access, the use of ICTs remains uneven and is influenced by factors such as educational level, internet quality, familiarity with digital devices, and thematic interests. Mobile phones emerged as the primary tool for connectivity, serving both entertainment and practical purposes—especially for weather forecasts, agricultural management, and product marketing. The study concludes that although rural communities show strong potential for strategic ICT use, effective appropriation depends on integrated efforts in digital training, improved infrastructure, and tailored extension services that respect local realities.