Importância da gestão em processos logísticos: um estudo de caso

Abstract

The logistics of products are growing rapidly; thus, when management processes are properly executed, they can help reduce logistics costs, especially in warehouse operations. This study presents a case study in a company within the food industry. The objective of this study is to compare a period without proper logistics process management with a period of adequate management. Improvements were evaluated in the creation of the ABC curve for products, demand forecasting, inventory policy, and final costs, including Shelf Life. Additionally, a simple survey (Net Promoter Score) was used to measure customer satisfaction and loyalty toward the company, assisting in identifying areas of dissatisfaction and implementing improvements to enhance customer satisfaction and positively impact business results. Comparing the analyzed months, no product losses were recorded in the following month, and the NPS measurement showed a significant increase, rising from 4.83 in October to 4.87 in November. It is concluded that logistics management operates effectively, bringing improvements to the entire commercial chain, both in internal cost aspects and external customer satisfaction.