Impacto da implementação de conceitos de motion design em aplicações móveis na percepção do usuário

Abstract

On the subject of graphical user interfaces, the implementation of Motion Design concepts as a tool to improve users' perception of a mobile application can benefit human-computer interaction, resulting in a more satisfying experience. This study aims at analyzing the impact of Motion Design in an experiment, comparing users' evaluations on their interactions with interfaces implementing these concepts with users without Motion Design concepts in their experience. A mobile application has been developed for the experiment using the Xamarin. Android platform, which chooses at random whether the user will experience Motion Design during their test session. After performing a few simple tasks, the users were presented with a survey to collect their perceptions of the application. This data has been collected and analyzed comparing both user groups (with or without Motion Design concepts applied in their experience) in order to draw a conclusion about the impact Motion Design had on the user experience. The results did not present a statistically significant difference between the two groups, although it showed a better evolution pattern on the users where Motion Design was applied.