Guia tipográfico para estudantes de design da UTFPR

Abstract

The objective of this course conclusion work is, from the main concepts that underlie typography, information design and current design teaching, to develop a guide in digital format that will address visual and theoretical concepts about conventions, contexts , and especially, typography in its applied form in order to spread and improve the understanding of typography by students of Design courses at UTFPR. The concepts behind the project seek to pass on simple and understandable messages that contribute to a quantitative and qualitative increase in students' knowledge about typography in their academic environment. The project is then divided into two parts: in the first, after surveying a theoretical framework about typography themes and their conventions, with the selection of the most outstanding concepts so that they can be passed on to the students and that provide an improvement in the understanding about typography. In the second stage, the graphic design itself will be carried out through the ADDIE method, which will have the theoretical support developed in the first stage. The graphic project will later be carried out with full appeal to its target audience. Therefore, the final result will aim to provide a free informative tool that allows students to consult when they feel the need and also to increase their repertoire in typographic knowledge that is so important within design.