Análise de um sistema de rotas em um centro de distribuição de uma empresa de materiais de construção

Abstract

Logistics is a fundamental part of the supply chain, present in the activities of acquiring resources, moving, storing and delivering the final product offered by the company. To guarantee a company's competitive advantage in the market, it is necessary to strategically plan activities in order to offer the customer higher quality products at a lower operating cost. Well-structured planning reflects the consumer's perception of the company, as well as the business's positioning in the face of competition. In order to improve the customer's purchasing experience and have a more complete view of the bottlenecks that compromise the product's placement on the market with excellence, this study analyzes the order cycle time, an indicator that measures the time from purchase to receipt of the goods by the end customer. Therefore, the study proposes to evaluate a new way of optimizing the shipping of products from a DC using a fleet of utility vehicles to improve the ordering experience of consumers in the region. The strategy used was to focus on customers located within a radius of 100 kilometers (km) from the unit. The application of this 100 kilometer (km) methodology has already been used in another unit of the same company across the country, therefore, the work also analyzes whether the option is viable in the particularities attributed to the DC in question. To this end, delivery points located close to the distribution center that the transport travels with itinerant loads were defined and the results obtained were compared with the company's reality, resulting in an 81% reduction in the delivery time of goods, guaranteeing the success of project implementation.