Startups circulares 4.0: identificação de fatores críticos de sucesso

Abstract

One answer to the negative impacts presented by the linear economy logic is found in the circular economy, which proposes regenerating ecosystems, reducing consumption, recuperating used goods, and other ideas to make industrial production more sustainable. Research suggests a link between the technologies of the Fourth Industrial Revolution and circular businesses, 4.0 technologies acting as enabler of such businesses. On this subject, startups are themselves great innovative businesses originators, showing an affinity to new technologies. Thus, this thesis's main objective is to propose the critical success factors of circular startups enabled by Industry 4.0 technologies. To do so, a series of systematic reviews of literature were conducted following the orientations of the PRISMA methodology; another series of case studies were also conducted with existing startups that fit the object of study. A list of critical success factors for circular startups 4.0 was proposed, being the most relevant ones: access to investment, managerial commitment, organizational culture, partnerships in supply chains, and team/team training. These results prove relevant to the startups studied, researchers and other stakeholders, as it allows for examining problems in organizations, and guides these on factors to better develop. Future works focusing on the critical success factors, their ranking, their interactions, as well focusing on evaluating existing startups following the lenses of these critical success factors would be relevant.