Desenvolvimento e implementação de uma plataforma de simulação tributária e aplicativo para microempreendedores individuais

Abstract

Innovation has played an important role in the continuation of efforts by the companies to make their processes more agile and productive, being a valuable resource that needs to be managed by the organization to obtain operational and strategic benefits. On one hand, entrepreneurship in Brazil has become a fundamental tool for the growth of the country, by creating new possibilities and by improving existing ones. The necessity for tax knowledge has become a valuable resource for the Brazilian companies, because it is a complex system, which basically presents three forms of tax framework: the Simples Nacional, the Real Lucro and the Lucro Presumido and it does need to be managed by the organization to obtain operational and strategic benefits, seeking to increase the competitiveness. Another point is the growth of entrepreneurs through the MEI - Microentrepreneur Individual system, that by necessity or by opportunity, have been challenged by an often unknown scenario creating necessity for organization and management. The objective of the current work is to propose to the “COMPANIE S” an entrepreneurial idea created on a startup model, which comes to the market with two products, the first being a digital platform with immediate access, where the interested party can seek information on the tax regime and on the tax amounts, enabling them to verify which is the best regime among the three offered, the Simples Nacional, the Lucro Real and the Lucro Presumido, presenting itself with great possibility of success taking in consideration that in a validation research it has shown that 80% of the entrepreneurs who used the tool,would consider to pay to have access to these calculations, and the second product is an organizational application to MEI - Individual Micro Entrepreneur, who will be able to manage accounts payable and receivable, issuance of invoices, among other functions that are expected to be on the market in January 2021.