Televisão no Brasil: papel social no passado, presente e futuro

Abstract

This paper aimed to bring a study about the evolution and importance of broadcasting for both technological advances in the transmission of information and its social impact in Brazil. It was done a historical analysis of the main broadcast methods, since telegraph, then telephone, radio and the different methods of television transmission until reaching the OTT services. For each broadcast mean, it was analyzed its vantages and disadvantages and also its close relationship with government which rules the different types of media. It was also discussed how society was affected and somehow shaped by the communications means, that besides information, also brought culture to the main part of national population. It was possible to confirm that newer content platforms are still directly related to the family wealth, resulting in conventional television still being the main mass communication mean in our country. However each type of media has its own importance and not necessarily compete between each other in all their features, as confirmed evaluating the radio situation that still has a massive audience even after the television creation. Finally, it is debated the future of the broadcasting and the trend of services’ convergence.