O literário através da TV nos anos 90: um olhar sobre o programa Castelo Rá-Tim-Bum

Abstract

This work presents an analysis about the television program Castelo Rá-Tim-Bum, focusing on the program framework Poesias Animadas, having the intention of identifying if this one influenced in reading pleasure of poems written by famous brazilian writers, being these poems adapted into graphic animations to 90‟s century children. This research has as theoretical basis the following authors: Carneiro (1999), Machado (2002), Coelho (2000) and Cademartori (1991). This study is necessary due the relation that the television media has with the Children‟s Literature, acting in order to approximate the classic books to children‟s readers. For the analysis a questionary was applied, being the data gathered through the Google formulários web tool. Seventy-two people participated answering the questionary, being these ones chosen from a social network group, which thematic is humor without prejudice, and, from this work author‟s profile in the same social network. The questionary was composed for eight questions, six objective and two subjective questions. The gathered data show that the program influenced in the expected age group, because most of the interviewees had their literary initiation in their childhood. They were probably influenced by the program focused here in their formation as readers, also this was a mean of contact between them and the children poetry, besides the program having success in the alternative way of presenting the poems, influencing the viewers into having more interest in the poetry reading.